Virtually nothing on Phone 1: The phone associated with it has a lot to love

What is Nothing Phone 1? Is it a competitor Iphone? Should you buy one? I’ve been trying out the new phone and found a lot to like, from the blinking LED “Avatar” to its affordable price tag. My full thoughts are on the phone now in our None Phone 1 review, but here I will put a comprehensive explanation of what nothing and this phone actually is. While the lack of US availability at launch is disappointing, this phone is an interesting mid-range model for those of you who want something a little different from Apple, Samsung, or The Google devices.

Here, then, is what you need to know about this first phone from the tech startup none, including its price, when you can buy it, and most importantly, whether it’s really anything good.

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What you should know about Nothing Phone 1


What is nothing?

None is a tech brand started in 2020 by entrepreneur Carl Pei. He was a co-founder of OnePlus, a company that makes phones and other devices and is known for making them Solid products with good specifications At prices that are usually lower than their competitors Apple and Samsung.

It was exactly that philosophy that transformed OnePlus from a small, niche company into a high-tech brand with products that offer serious competition to the best out there.


Nothing Phone 1 (left) and OnePlus 10 Pro.

Andrew Lanxon/CNET

Pei left OnePlus to start his new company, nothing. While I can’t say I’m a big fan of the name, Pei’s philosophy of trying to do things a little differently from the competition should make it an interesting brand to watch.

What’s so exciting about Nothing Phone?

But who cares who is behind the company if the product itself has nothing to shout about? Fortunately, Nothing Phone 1 has some great features to look forward to.

Its design is where it really stands out. The back has a clear cover that exposes the interior and makes you feel like you’re looking at the heart of the phone. You can see where the different pieces connect, you can see the exposed screw heads and the only branding is the cute Nothing logo and the little red dot, which is the brand’s signature.

But she is getting better. Some of those pieces that appear under the hood are actually LEDs that light up in what nothing calls a “character” when you receive incoming notifications. This is arguably something new, but it’s definitely a fun oddity about this phone.

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Luminous “avatar” makes the phone stand out.

Andrew Lanxon/CNET

On the back, you’ll also find a dual camera setup with a standard and ultra-wide view. The phone is wrapped in a metal strap that looks nice, while the 6.55-inch OLED display is vibrant and sharp. The Qualcomm Snapdragon 778G+ processor should be able to meet your daily needs while also giving you access to a super-fast 5G network.

It’s an Android phone at heart, running the latest Android 12 that hasn’t added anything to it and a neat and clutter-free interface that doesn’t preload any nonsense that might slow things down. Then there are features like in-display fingerprint scanning, IP58 water resistance, 120Hz screen refresh rate, and fast charging — all of which add to this phone a surprisingly feature-packed feel for its price.

How Much Does Nothing Phone 1 Cost?

One of the most exciting things about this phone is its reasonable price. It costs £399 in the UK. This places it firmly in the lower mid-price segment, which was a surprise when I first heard it. The specs look really solid. And with such an emphasis on design, I was expecting a price tag of perhaps an extra hundred pounds. So you are getting a good performance phone at a good price. On paper, at least.


The translucent back looks great, and there are only some very subtle branding that you can’t see.

Andrew Lanxon/CNET

Pricing in the US hasn’t been confirmed, which I’ll come up with, but the £399 price turns right into $475 (or AU$700), which puts it roughly the same price as the 2022 iPhone SE ($429) or the upcoming, US-only Google Pixel 6A ($449).

When can I buy Nothing Phone 1?

The phone was launched Tuesday in the UK and Europe first. There is currently no firm plan on when you might get a proper launch in the US. It will likely happen, though, perhaps once none finds a carrier they partner with to help make their 5G bands compatible.

We’ll keep you updated on US availability as they occur.


The phone runs Android 12.

Andrew Lanxon/CNET

Is the phone the first product nothing?

Phone 1 is probably the most famous and most exciting product that has yet to be launched, but first The product was a set of earphones that it launched last year called none ears 1 buds; You can definitely tell that they are from the same team. There is a definite aesthetic common to the products, with the same translucent elements showing the inner workings.

Like the phone, the headphones launched at a reasonable price but still offered decent performance overall which made them worth considering if you don’t want to buy Apple earbuds. If you have Nothing Buds and love the unusual look, you will surely appreciate the phone.


It has a dual camera setup with standard and ultra wide viewing.

Andrew Lanxon/CNET

Should I buy Nothing Phone 1?

There will always be a lot of fanfare, PR, and marketing nonsense about a new company. Certainly, some of the nothing rhetoric about “more soul,” “courageous simplicity,” and “a new way of communicating” could be said to be a bit pretentious. But all the company’s nonsense aside, the actual product itself looks very good.

It has a solid set of specifications and an abstract interface. While its design may not suit everyone’s tastes, it certainly stands out from the crowd. Personally, I think it’s great.

But that reasonable price is what I think makes the phone so attractive. Phone 1 is not trying to compete with the iPhone 13 Pro or the Galaxy S22 Ultra. Instead, it aims to offer a decent overall experience at a price that is more suitable for those who are tight-lipped in our wallet chains.

We’re now testing the phone for the full review, putting the processor, camera, and other features in their stride to see how well it performs against the competition and if it’s really worth your money.

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